Wednesday, December 7, 2011

Print Ad

There were many things that I learned at school. Some graphic design school probably only focus on graphics, the process of it, types and how to make it. I'm very happy to know that the school where I study at not only taught us about that. The lecturers also taught us about basic of marketing and advertising. Things which not only expecting for high standard of software abilities but also strong point of being creative on making concept and idea.
Advertising is a real big world. Creative people try to give their best on making something outstanding or out of the box to promote.

I remember one day.. one of my lecturer asked, "What is the different between designer and artist?"


"Artist made artwork for themselves. People could enjoy it or hate it. People could agree or disagree with it. You can not blame that because artist made work based on their emotion and point of view. We're not like that. Designer made project for others. We have to try our best so that our audience will accept our work and agree. The most important thing is so that our message could be delivered."

Making ad is not an easy thing because we have to be succeed on communicating the message. Communicate means when we talk about something, our listener or audience not only see or hear it but also understand about it. Successful ad is if it could communicate to their target perfectly.



Here is a sample of print ad that I made.


The print ad that I made for Biofarma.
They focus on making vaccine for human survival.



I usually use Adobe Photoshop and Adobe Illustrator on making this project.

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